Bespoke Social Video

Bespoke Social Video

Bespoke beauty social content for skincare.com and makeup.com’s accounts resulted in fresh, fun, and informative social video for the brands. Filmed, produced, edited, and collaborated with models, influencers, + editors to show new and evergreen products across the L’Oreal USA brands.

Produced videos resulted in 50M+ views across both accounts.

Brands include Urban Decay, Kiehl’s, Yves Saint Laurent, Lancome, Youth to the People & Valentino.

MAC Cosmetics requested social content to use on their different platforms. I provided photo coverage for activations such as #NationalLipstickDay and promotional video campaigns for various products.

Banter by Piercing Pagoda desired Instagram Reels that sparked the same bold vibrance, inclusivity, and sparkle of their redesign. Videos featured fresh styling tips and the newest pieces – and soon became the highest-performing Reels on their account to date.